Milngavie’s business improvement district(BID) has developed the digital asset Milngavie.co.uk as a fully inclusive platform, integrated with social media channels, for all community groups, businesses and charities to benefit from.
It provides a collective marketing platform to reach local residents and the wider community, to inform people about Milngavie’s thriving high street with innovative businesses and over 90 community groups.
The Milngavie.co.uk brand provides a clear and simple marketing message to encourage people to visit, with ongoing resources from the BID to keep people informed about what Milngavie’s high streets has to offer.
The website is live, but it is not finished and it never will be. The approach is to continually update it with accurate, reliable and informative articles, photographs and quality video content about Milngavie through the passage of time.
This involves working with businesses and the community in a truly collaborative project for many years to come.
The aim is for the website to grow and develop over time to keep up to date with technology and provide the public with a trustworthy information resource platform that can be relied on.
Milngavie Town Centre BID Ltd has funded the development of Milngavie.co.uk to enable the aims, objectives and ethos to be achieved.
The full service is free to all BID levy payers, community groups and registered charities.
For businesses out of the BID area, there are charges for a fully comprehensive entry.
This fee is to provide additional funding for the marketing and promotion of Milngavie. All businesses can claim their customized entry and website address at any time.
The revenue generated from paid listings will be used to contribute to the following costs.
Marketing and promotion of Milngavie.co.uk through all online and offline communication channels available.
Ongoing generation of new, interesting and relevant content about the whole Milngavie area.
Management and contractor costs.
Ongoing upgrades to the website to keep up with advances in digital technology.